FROG DESIGN RESEARCH

FROG DESIGN

 

“Frog design, inc. is a global innovation firm.

We work with the world’s leading companies, helping them create and bring to market meaningful products, services, and experiences.

Our multidisciplinary process reveals valuable consumer and market insights and inspires lasting, humanizing solutions. With a team of more than 400 designers, technologists, strategists, and analysts, we deliver fully convergent experiences that span multiple technologies, platforms, and media.

We work across a broad spectrum of industries, including consumer electronics, telecommunications, healthcare, media, education, finance, retail, and fashion. Our clients include Disney, GE, HP, Logitech, Microsoft, MTV, Seagate, Siemens, Yahoo! and others.

Founded in 1969, frog is headquartered in San Francisco, with studios in Austin, New York, San Jose, Seattle, Milan, Amsterdam, Stuttgart, and Shanghai.

frog design is an independent division of Aricent, a global innovation, technology, and outsourcing company, focused exclusively on communications. Aricent is owned by Kohlberg Kravis Roberts & Co., Sequoia Capital, The Family Office, and Flextronics.”

 

Discover

Analysis Becomes Insight

Through intensive design research and strategic evaluation, frog gains insight into a client’s brand identity, consumer base, existing assets, and key market opportunities. Using this knowledge as a springboard for design, we ensure that every frog recommendation fulfills the needs of both company and consumer.

 

Design

Insights Become Ideas

Intangibles become tangibles as frog works to distill a single, actionable course from the wide range of initial concepts. Throughout the design phase, we review and refine each facet of the work in response to user testing, client feedback, and strategic analysis – an iterative process that ensures full consideration of the technological, cultural, and business impact of design.

 

Deliver

Ideas Become Reality

In order to guarantee the accurate translation of idea to reality, all project details are specified, documented, and delivered to the client for implementation. In many cases, frog oversees the production process itself, facilitating partnerships, managing software development, and providing support as necessary.